Australian food brands should proactively adopt sustainable packaging to stay ahead of this trend.
- Aldi is going green by adapting the How2Recyle label across all of its private brand products within the next two years, according to Environmental Leader. The label states which products can or cannot be recycled and what steps consumers need to take to properly divert each item.
- This is the first step the company is taking towards its larger initiative to reduce waste sent to landfills across its stores and warehouses.
- The How2Recycle label is an initiative run by the Sustainable Packaging Coalition, a collaborative that promotes eco-friendly packaging across industries. The label is already used by hundreds of retailers and can be found on thousands of products, most recently by Colgate Palmolive and the LEGO Group.