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How Unilever achieves innovation breakthroughs

Sanjiv Mehta, HUL’s CEO, on a complex model of four axes, at the intersection of which lies a successful breakthrough.

Reading about innovation strategies in textbooks is one thing and hearing about it from industry leaders is another. The students of a Mumbai-based B-school had the opportunity to listen to HUL’s top boss, Sanjiv Mehta a while back and learn more about how the FMCG major views innovation.

READ FULL ARTICLE AT: https://retail.economictimes.indiatimes.com/news/food-entertainment/personal-care-pet-supplies-liquor/hul-ceo-sanjiv-mehta-lists-four-easy-ways-to-crack-innovation/59065662

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