How Unilever achieves innovation breakthroughs
Sanjiv Mehta, HUL’s CEO, on a complex model of four axes, at the intersection of which lies a successful breakthrough.
Reading about innovation strategies in textbooks is one thing and hearing about it from industry leaders is another. The students of a Mumbai-based B-school had the opportunity to listen to HUL’s top boss, Sanjiv Mehta a while back and learn more about how the FMCG major views innovation.
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