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Nearly 73% of Millennials research and educate themselves about natural/organic products

In recent years, the natural and organics category has seen significant growth, but the profiles and motives of today’s natural/organics shoppers are drastically different than they were less than a decade ago.

The latest Hot Topic Report, Back to Our Roots: The Rise of the Natural/Organic Shopper, from Acosta — a leading full-service sales and marketing agency in the consumer packaged goods (CPG) industry — explores modern-day natural/organic shoppers, including what they’re buying and from where, why they purchase these foods, and how they get information about the products’ ingredients and processes.

READ THE FULL ARTICLE AT: https://www.businesswire.com/news/home/20170207006467/en/Acosta-Research-Dissects-Profiles-Today’s-Natural-Organic

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