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  /  Food Innovation News   /  New forms of supermarket meal kits may be highly successful

New forms of supermarket meal kits may be highly successful

There’s meal kits, then there’s grocery meal kits, and now Kroger has launched meal kit stations designed to allow shoppers to personalize their dinner down to the entree and side dish.

The meal kit stations, or bars, are part of the grocer’s Easy for You! program, which allows customers to select from a variety of frozen entrees and side dishes to package and take home to cook.

https://retailleader.com/kroger-just-re-invented-meal-kit

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