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Pea protein is more environmentally sustainable than soy and major food brands are investing in it

Americans love meat. By year’s end, the average American will have eaten more than 200 pounds of beef, pork, chicken, and turkey combined—a banner year for the animal protein industry.

At the same time, many people are also seeking out alternative protein sources. Whether motivated by concerns for health, animal welfare, or the environment, nearly one-third of Americans practice meat-free days and 35 percent say they’re increasing the amount of non-meat proteins they eat, according to market intelligence agency Mintel. And the number of vegans in the United States has grown six-fold just since 2014—now accounting for around six percent of the population.

Of the protein-packed plants taking the country by storm, one unlikely source is experiencing something of a meteoric rise: the pea. Peas have been around forever, but only recently have they found their footing as a go-to protein in many energy bars, milk alternatives, and burgers.

READ THE FULL ARTICLE AT: https://civileats.com/2018/04/02/your-pea-protein-primer/

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